Cold Email Generator
Most cold email generators hand you one draft and leave the follow-up cadence to you. This one writes the initial email and both follow-ups in the same pass, matched to who you're emailing and why — so the outreach doesn't stall after the first no-reply.
What it does
Writes a short, specific cold email — two subject line options, the body, and two timed follow-ups (day 4 and day 11) — matched to who you're emailing, what you offer, and the outreach type — B2B partnership, influencer pitch, or supplier negotiation.
Who it's for
Founders, salespeople, and small teams doing their own outreach who want emails that read like one person wrote to another, not a mail-merge template. Built for partnership, influencer, and supplier outreach specifically — not general cold sales at scale.
How to use it
- 1.Name who you're emailing — a role or a specific person, with enough detail to sound intentional.
- 2.State what you offer in one or two sentences — the value, not a full pitch.
- 3.Pick the outreach type: B2B Brand Partnership, Influencer Pitch, or Supplier Negotiation.
- 4.Pick a tone: Direct, Warm, Consultative, Soft Pitch, or Problem-Agitator.
- 5.Open "More details" to add your name, company, a specific pain point, or real proof for a sharper email.
- 6.Generate, then review both subject lines and both follow-ups before sending — the tool never invents case studies or names, so any specifics you didn't provide will read as gaps to fill in yourself.
Example
Input
Head of Ecommerce at a mid-size skincare brand · We cut returns by fixing sizing data on PDPs · B2B Brand Partnership · Direct
Output
Subject 1: A quick fix for skincare return rates Subject 2: Cutting PDP-driven returns for skincare brands Email: Hi [Name], Most skincare brands lose 8-12% of orders to returns that sizing data alone could prevent. We've cut that number for a handful of DTC brands by fixing how spec data shows up on the PDP — no redesign required. Worth a 15-minute look at what that could mean for your return rate? [Your name] Follow-up (Day 4): Circling back in case this got buried — happy to send a two-minute breakdown instead of asking for time upfront. Follow-up (Day 11): Last note from me — if fixing PDP return drivers isn't a priority right now, no worries. Reply anytime if that changes.
The formula
A specific recipient + one real value statement + an outreach type matched to the ask = an email that reads like it was written for that person, plus two follow-ups so you're not manually tracking day 4 and day 11.
SEO tips
- •Name the exact role or person in the "who are you emailing" field — "Head of Ecommerce" outperforms "a person at a company" in the output's specificity.
- •Keep the value proposition field to one concrete claim — vague value props produce vague emails.
- •Use Consultative tone for longer sales cycles where a diagnosis lands better than a pitch.
- •Switch to Soft Pitch tone for cold lists — it lowers the reply bar instead of asking for a meeting outright.
From our blog
Templates
Frequently asked questions
Does the Cold Email Writer include follow-ups?
Yes — every generation includes the initial email plus two follow-ups, timed for day 4 and day 11.
Which AI model writes the emails?
Anthropic Claude Haiku 4.5, prompted to sound like one specific person emailing another — no corporate filler or AI-sounding buzzwords.
Will it make up case studies or names to sound credible?
No — the tool is explicitly instructed never to invent named case studies, metrics, or people.
Do I get more than one subject line?
Yes — two subject line options per generation, so you can pick or A/B test.
Do I have to fill in the sender, company, or proof fields?
No — only who you're emailing, the outreach type, and tone are required. The rest live under "More details" and sharpen specificity but are optional.
Will the follow-ups sound like the same person as the first email?
Yes — the initial email and both follow-ups are generated together in one pass from the same sender, value proposition, and tone, so the voice stays consistent across all three.
Can I use this for B2C outreach, not just B2B?
The outreach types — B2B Brand Partnership, Influencer Pitch, Supplier Negotiation — are built and tuned for those specific scenarios. It may work loosely for other outreach, but it isn't designed or tested for general B2C sales emails.
Does it work for cold LinkedIn messages too?
No — it writes a full email (subject lines, body, timed follow-ups), not a LinkedIn-formatted message. You could adapt the body copy for LinkedIn, but character conventions and formatting differ, so expect to edit it down.